These three micro-dictations all contain the expression ‘corner the same page’. Complete each exercise, and then try to guess the meaning/usage of the expression from the context.

Dictation #1

Accent: Scotland

Our has to in cloud .
Our highly pricing has allowed to corner the in cloud based .

…our highly competitive pricing

Highly competitive is a useful collocation to use when you want to describe a low or cheap price in a positive way. e.g. We pride ourselves on offering some of the most competitive prices available.

Dictation #2

Accent: North America

expansion them to in upmarket .
Years aggressive expansion allowed them to the market in upmarket food.

…upmarket fast food

Upmarket describes products which are of high quality and likely to be more expensive, and target customers with higher spending power. e.g. The new CEO would like to shift our focus towards more upmarket products.

Dictation #3

Accent: England (RP)

Our company’s innovation has corner in domestic .
Our company’s to technological innovation has us to corner the in domestic home energy .

to corner the market: meaning and explanation

The original meaning of this idiom was related to controlling the price of a particular commodity by buying most or all of the supply.

Nowadays, the idiom is used more generally. If a company corners the market, then they are much more successful than all of their competitors at selling a specific product or in a specific market. e.g. It only took the company a few years to corner the market in ethical smartphones.

Photo by Markus Spiske on Unsplash

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